(ThyBlackMan.com) This week, we were able to add to the experience of what has already been an exciting history for http://Influential1s.com: we were featured on a panel on social media and urban influencers.
Between soaking in our co-panelist, Reverend Run’s Words of Wisdom and sharing much of our own, we enjoyed ourselves thoroughly.
Or perhaps you watched via Ustream: there were 245 unique viewers watching over 200 hours of video. That’s alotta eyes.
We’ll have the video of the chat up soon in case you missed it.
“Without a doubt, last night’s attendees gained profound insights into how to develop authentic two-way communication with the urban consumer,” said Warner.
As the urban consumer consistently outranks other minority groups in the rate of digital and social media adoption, the event revealed how best to leverage these platforms to reach those audiences and stakeholders. Key takeaways from the panel include the importance of remaining authentic, transparent and integrating trusted key influencers and bloggers in their campaigns when targeting urban consumers. According to Raven, the most effective campaigns are natural, something consumers can easily identify with, and share among their peer networks.
“In today’s always-on conversation economy, digital and social media strategy is critical for real-time engagement within all markets, but remains an area of still untapped opportunity within the urban market,” said Caryn Carmer, Senior Vice President, MSL New York. “The Urban Influencer Panel Series is a testament to the strength of the MSLGROUP and Egami partnership, and our commitment to diversity.”
http://www.Influental1s.com
