The Business Side of Sports: Getting Involved with Management.

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(ThyBlackMan.com) It’s not difficult to see that black men make up a significant proportion of players in professional sports teams. However, when you look at management roles, things are very different. For example, there is a lack of coaches from ethnic minorities in professional sports. Many may be interested in the management and administration side of sports. These might include those with a college career unsure about going pro. If it’s something that interests you, you have a diverse choice of roles to explore. Here are just a few.

Sports Agents

A sports agent represents players. They help them to negotiate contracts and manage their public image. The role involves aspects of public relations, financial management, and sales and marketing. Many people who become sports agents begin with a degree in sports management.

Sports Marketing

Working in the marketing side of sports is an interesting option for anyone who has a passion for both subjects. Marketing for sports can involve more than creating campaigns to promote a sport or a team. It can also include promoting related products, services, and events. This behind the scenes role is an excellent option for players who might be completing a marketing degree.

Sports Analyst

Sports analytics involves the use of mathematics, technology and professional insight. Using data and expert knowledge, a sports analyst can help to make valuable predictions. They can apply their skills to players and games. Sports analysts may also look at things like fan behavior to help produce better marketing campaigns. Their skills can be applied broadly to several useful areas.

Staff Writer; Steve Knight